Jul 30
Benefits of Offshoring for Businesses
READ TIME: 4 MIN.
One strategy that has gained popularity with businesses is offshoring. Offshoring involves relocating certain business processes or functions to another country, typically one with lower labor costs. There are many benefits of offshoring that businesses can take advantage of.
Cost Savings
One of the most significant advantages of offshoring is that it reduces costs. Developing countries like India, the Philippines, and China offer a skilled workforce at a fraction of the cost compared to Western countries. By moving work to countries where labor costs less, businesses can lower their expenses and profit more.
Enhancing Global Presence
For businesses looking to expand internationally, offshoring can be a stepping stone to building a global presence. When a company starts doing business in a new country, it can learn about the people there, what they like, and how things work. This helps them sell their products there successfully.
For instance, a software development company based in the United States that decides to establish a development center in Asia can gain access to the local market, allowing them to serve local clients, collaborate with local businesses, and tap into the growing tech ecosystem. This helps the company learn about different cultures, so they can make products people like and make more money.
Additionally, offshoring offers some businesses the ability to operate outside of strict local laws and rules that they may face in their home country. For example, online casinos often opt to operate internationally and these offshore casinos offer players from America and beyond access to a huge range of games, big bonuses, and more (source: https://www.techopedia.com/gambling/offshore-casinos). Casinos in particular face tough local regulations in some countries, and as such, they choose to be licensed and registered offshore in countries like Curacao or Malta, which offer slightly more lenient wagering rules and laws. Techopedia author Daniel Smyth explains that these sites sometimes even offer more lucrative bonuses and promotions than their domestic counterparts as they are trying to stay competitive in a busy global marketplace which can be a big bonus for players.
Access to Talent
Finding the right people to work for a company can be tough, especially when you need special skills. Offshoring means hiring people from other countries, so you can find the exact skills you need. Many countries have smart people, especially in computers, building things, and helping customers. By using these smart people, companies can be better and come up with new ideas. Big tech companies like Google and Microsoft have offices in places like India and China, where the best people work on new ideas. This helps these companies to be the best in the world in technology.
Offshoring can also give businesses new ideas and ways of thinking. Different cultures view things differently and have different ways of solving problems which can improve products and services.
Focus on Core Business Activities
Offshoring can streamline operations and increase efficiency. By outsourcing tasks that take time or aren't central to their main work, businesses can save valuable time and resources to focus on what they do best. For example, a retail company might offshore its order fulfillment process to a third-party logistics provider, allowing it to concentrate on enhancing customer experience and expanding its product line. Focusing on the business's main activities can result in better products and services, happier customers, and more profits.
Scalability and Flexibility
Offshoring lets businesses easily adjust their operations to meet changing market needs. This flexibility helps them take advantage of new opportunities and handle slow periods more effectively. For example, an e-commerce business experiencing a boom in orders during the busy festive season can quickly increase its customer support team by offshoring to a call center in the Philippines. Conversely, during slower periods, the company can scale back without the complexities and costs associated with hiring and laying off local staff.
24/7 Operations
Offshoring to different time zones ensures that businesses can help their customers at any time of day or night, especially with customer service and tech support. A customer support center located in a different time zone can provide continuous assistance, improving customer satisfaction. For example, a UK-based financial services firm offshores its customer support to India, where the time difference allows the support team to handle inquiries overnight. So, when the UK office starts work, many customer problems are already fixed. This makes customers happy and they stay with the company.
Risk Management and Diversification
Offshoring can also serve as a risk management strategy. By spreading their operations across different countries, businesses can reduce risks from economic problems, political issues, or natural disasters in just one place. For example, a manufacturing company might offshore production to both Vietnam and Mexico. If political issues or a natural disaster disrupts work in one country, the company can keep producing in the other location lessening the impact of these problems.
Conclusion
Offshoring–when companies move some of their work to other countries–has clear benefits. It saves money, helps find global talent, and makes things run smoother overall. By offshoring some aspects of business operations, companies can streamline their focus, grow their team, possibly reduce costs, and increase their bottom line.