Michael B. Jordan Apologizes to his Mom about his Revealing Calvin Klein Ad

Tuesday February 28, 2023

Sorry, Mom, "Creed III" actor/director Michael B. Jordan told People Magazine after his revealing Calvin Klein ad campaign dropped.

Sorry, Mom, says actor Michael B. Jordan about his Calvin Klein ad. When asked by People Magazine what it was like to see himself in next to nothing as part of the underwear brand's iconic campaign spot, the actor said, "I was like, my mama gon' have to see this. Let me call her and be like, 'I'm sorry. It's out here.'" He hilariously continued, "My business all out in the streets — literally."

Jordan wrote, directed and co-stars (with out actor Jonathan Majors) in "Creed III," which has 90% approval rating on Rotten Tomatoes ahead of its March 3 opening in the United States.

The ad is part of the brand's Spring/Summer campaign that features subjects wearing their Calvins, such as Jordan. "Shot by legendary photographers Mert & Marcus, the sartorial imagery marks Jordan's first time working with Calvin Klein, reports the website Hypebeast. . In them, the multi-threat creative appears boldly unclothed in a series of signature black-and-white photos, each of which focuses on Jordan's passionate energy and physical intensity.

"From the collection, Jordan sports the brand's new Calvin Klein 1996, Athletic and Modern Cotton Performance underwear styles. In classic Calvin fashion, each silhouette boasts a name-brand waistband, with text appearing in varying sizes," reports Hypebeast.

The ads from the campaign are posted on CK's billboards on Houston St. in New York and La Cienega Blvd. in Los Angeles, as well as on social media channels. The full spring campaign will be released on March 15.

"This was, like, a moment, you know? Just to have everything come together at one time, it feels great," Jordan told People. "And to be able to share that moment with my other actors, who are having a moment of their own as well, it just feels special. It feels like everything is happening at the right time."

He also praised Majors, his "Creed III" co-star, who is being featured with his own revealing photos for a cover story in Ebony Magazine. "Jordan joked with the reporter that he couldn't be the only one naked on the streets," adds People.